Local creative Johnny Carr, from JC Image & Film, led the project, collaborating with WMP Studios and students from Kettlethorpe High School.
The original song, “Recycling Christmas”, was written by Carr, with arrangement and production by Ben McAvoy of WMP Studios. The song highlights the importance of reducing waste, reusing and recycling, all wrapped up in a festive theme.
Key messages include reusing Christmas jumpers, taking trees to recycling centres, and performing the scrunch test on wrapping paper to identify if it can be recycled.
‘Changing the way they think about waste’
Drew Pearson, contract director of Biffa, Wakefield, said: “This collaboration has been a fantastic opportunity to engage with the community and highlight the importance of recycling in a fun and creative way. We hope this song will inspire the students at Kettlethorpe High School and the wider community to change the way they think about waste this Christmas. By making a few changes, we can reduce waste and recycle more during the festive season and beyond.”
Carr added: “Working with the students and seeing their excitement and creativity has been incredibly rewarding. This project showcases the power of music to bring people together and promote positive change.”
Jack Hemingway, Wakefield council’s cabinet member for environment and climate change, said: “We’re really pleased to see our young people getting involved to spread this important message. There are plenty of ways to sort out unwanted items for recycling or reuse, and we can all reduce the amount of waste we generate by making small changes.
“We hope that this song will help people to increase how much they recycle, especially those items that we see more of over the Christmas period, because it really does make a difference.”
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